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Rebel Girls raises $8m with PRH and rocker JOAN JETT among the investors
from: thebookseller.com
By CAROLINE CARPENTER
Rebel Girls has raised $8m in Series A round funding with Penguin Random House and rock icon JOAN JETT among the investors. The edutainment company said the money would help it grow its audience and scale its content across publishing, audio and entertainment.
Lead investor PRH has been joined by tech non-profit a Common Sense Growth and trailblazing rocker Jett and her company Blackheart. Also investing are: businesswomen Asma Ishaq, Jenny Zhu and Jocelyn Mangan; philanthropist Melissa Kushner; and executive Stephanie Sperber.
Paul Kelly, co-c.e.o. of DK, recently announced as the brand's exclusive global sales and distribution partner for its English-language titles, will join the Rebel Girls board of directors on behalf of PRH.
Kelly said: "We are delighted to be able to support Jes [Wolfe, Rebel Girls chairwoman and c.e.o] and her team with their mission of inspiring and educating girls across the world. This is an exciting time for the company as they increase their investment in books and content that will tell more stories and reach broader audiences."
Over the next year, the brand is expected to more than double its publishing titles, create original audio series, and develop content across television and digital channels. It will also enter new genres and platforms, including fictional storytelling and the metaverse, and build further content partnerships.
In 2022, Rebel Girls published eight English language titles, released 82 audio stories and launched its first brand campaign with clothing company Athleta Girl, as well as developing content partnerships with Nike, Google and Alaska Airlines among others. |
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